Imran Rahman, Director of Finance at online display advertising company ReTargeter, says the biggest thing that stood out about Xero accounting software was the Dashboard.
“You can check your cash balance, you can check any other platforms that you have integrated into Xero… it’s all there for you. You can immediately see what you business looks like,”
“You need data to make good decisions, and Xero allows you to do that.”
Tim Donohoue, COO and CFO at Advisor, works with ReTargeter using Xero accounting software. For Advisor, one of the major benefits of Xero is the “weekly flash closes” which help Imran and the ReTargeter team make educated financial decisions.